| [TAIPEI, TAIWAN, 14 November 2005] Taipei Zoo officially signed the leasing contract for WebNibbler 3.5 in the middle of October. This web analytics system is expected to help Taipei Zoo obtain more accurate data about website traffic, optimize the contents for its public website, and better track the intranet usage and efficiency. Taipei Zoo is currently developing a major upgrade for its public website. The new version of the website will offer valuable knowledge about animals, more tourist information, newsletter subscription, online polling, and many other online features. Taipei Zoo's website has been attracting many online visitors around the world. However, the growth rate seems to be slowing down recently. Therefore, the zoo wants a powerful web analytics tool to optimize its web contents and enhance website performance.
Now equipped with WebNibbler, Taipei Zoo can obtain more insights into its website usages and monitor different visiting paths, allowing it to evaluate the web site content structure and increase the website efficiency. In addition, Taipei Zoo wants to receive feedback from the newsletter and conduct email-marketing campaigns. WebNibbler's keyword search analysis, external website analysis, and visitor segmentation analysis enables Taipei Zoo to better understand where their global customers are coming from and what other websites or portals bring in the most visitors and network traffic.
WebNibbler is a full-featured web analytics solution for enterprises to track their website usages and analyze their customer activities. With its unique data collection technologies and powerful visitor segmentation features, WebNibbler gives enterprises the insights into their website performance, marketing strategy, customer behavior, and e-business efficiency. |
